Call for Coalville businesses to get involved in Christmas competitions

Published: Fri 18 October, 2024

Businesses in Coalville are being encouraged to sign up to a best dressed window competition as well as a light inspired competition to illuminate the town for Christmas.

North West Leicestershire District Council (NWLDC) is offering shop owners in the town the opportunity to take part in three competitions for this year’s festive period, encouraging the community and visitors to explore and support local shops and businesses during the holiday season.

Last year saw YMCA crowned as winners of the Chairman’s Choice Award for best dressed window and The Attic as the winners of the public vote.

Best Dressed Window

Dress your shop window in a winter, festive theme to be in with a chance of winning the coveted public vote or Chairman’s choice award.

This is a chance to show off your creative flare, entice shoppers to your store and receive a trophy to be displayed all year round.

Coalville Illuminations

Shops and businesses can decorate shop windows with lighting or ‘light’ themed displays to spread some festive cheer along the high street and in the town centre with a chance of winning the public vote.

We understand times are tough so it’s up to you how you do it; in this case, bigger won’t necessarily mean better.

All windows need to be ready by Saturday 23 November.

Where’s the elf?

Become part of the hunt to find elves dotted in different shops in the town centre for families to come and find. Shoppers will automatically be entered into a prize draw to win shop local vouchers.

Inspired by The Elf on the Shelf, shops and businesses can opt to display an elf in shop windows for shoppers to find - we’ll supply the elf.

Businesses can take part in all three or just one by emailing their interest to events@nwleicestershire.gov.uk by Wednesday 13 November.

Stall at Christmas in Coalville

Local business owners can also come along to this year’s Christmas in Coalville on Saturday 23 November. To request a stall, email events@nwleicestershire.gov.uk by Monday 28 October.

Councillor Tony Gillard, Portfolio Holder for Business at NWLDC, said: ““We're thrilled to bring back our Christmas competitions, inviting local businesses to join in the festive fun and encouraging visitors to come to Coalville and visit our wide range of shops and businesses.

"Last year's decorations were fantastic, with shop owners embracing the holiday spirit and showcasing their creativity.

"With the return of the best-dressed window contest and Coalville Illuminations, the town will once again be transformed into a vibrant, festive destination for shoppers to enjoy."